Experiment Three: The Bridge
Week One: Client Mash Up
Oprah Winfrey –http://www.smh.com.au/entertainment/tv-and-radio/how-tourism-bosses-lured-oprah-down-under-20100918-15has.html
POWER
Power comes from a person’s success and the ability to change society. Power is the inner sanctum to perfection. The most influential people, designers and entertainers of the modern ages have this iconic, near mythical status. Power has an incalculable impact for whoever achieves or is affected by it. Power has an obsessive presence with its ability to control and influence. Power doesn’t only come from being the biggest company in the world or by being worth hundreds of millions of pounds. Power can come from, attracting popularity, winning countless awards and achievements and most of all surpassing others and your own absolute limit.
Power is to rise, be worshiped, push over the line and take the world by storm. Crucial knowledge and the ability to endlessly seek is the remarkable procedure in order to generate power. A greater intrigue may be its massive interest around the world, some lucky to have it, other pushing boundaries for it. Most of all Power is renowned for its elaborate revolutionising influence on its followers, and its surreal desire by many.
(Last accessed on 17/05/2011 Author: Jo Casamento, December 19, 2010 )
Lady Gaga – http://www.smh.com.au/entertainment/music/lady-gaga-cracks-1-billion-views-20100325-qza9.html
(Last accessed on 17/05/2011 Author: Natalie Hambly, March 25, 2010)
(Last accessed on 17/05/2011 Author: Rob Waugh, 20th March 2011)
The Idea
Oprahs’ idea is a structure that hugs the landscape and Ives space. Tentacle like structural vines will spring of in many directions like a cage that protects and casts shadows on the bridge. This is derived from here generous and loving personality supporting the world around here. Jonathan Ives space on the other hand will consist of a complex tunnel with many channels and openings, starting from these very small light holes to very large view windows towards the midIdle of the bridge. This represents his innovative and iconic status to change and develop apple over time. This may be represented through a tight entering into his office, however opening to a large and increasingly illuminated space into the distance. Overall the entire bridge is entwined in the landscape and heavily relate to its surroundings
Inspiration 
The Idea
Chosen Clients: Oprah Winfrey and Jonathan Ive
Oprahs’ idea is a structure that hugs the landscape and Ives space. Tentacle like structural vines will spring of in many directions like a cage that protects and casts shadows on the bridge. This is derived from here generous and loving personality supporting the world around here. Jonathan Ives space on the other hand will consist of a complex tunnel with many channels and openings, starting from these very small light holes to very large view windows towards the midIdle of the bridge. This represents his innovative and iconic status to change and develop apple over time. This may be represented through a tight entering into his office, however opening to a large and increasingly illuminated space into the distance. Overall the entire bridge is entwined in the landscape and heavily relate to its surroundings
Inspiration
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